OUR TEAM

Photograph by Alex John Beck

EVA GAJZER, Founder & President

Eva has been transforming and creating brands since 2001. The escalating chaos of our world drove her to create Oneness, a conscious business consultancy, brand strategy & design office. Guiding organizations to truly live their brand with integrity from the inside out, Oneness provides support to business cultures to assist individual employees, teams, and departments with awakening to the profound power of alignment. Oneness believes businesses, large and small hold the key to affect incredible change.

Eva and her team have developed business models, financial planning, brand strategy, design and cultural transformation for cutting edge people and their innovative brands. She and team invite clients into an evolving collective consciousness that values compassion and mission, while also delivering tangible value to all stakeholders to suppport organizations become more mindful of their actions and the experiences they create.

On the ground, Eva helps her clients gain the tools they need to shift and expand internally while galvanizing their diverse audiences. She brings her unique perspective to help brands intersect with their critical stakeholders while strengthening their social and commercial relevance. With a broad range of go-to-market experience, Eva has supported numerous Fortune 500s, start-ups, emerging brands and non-profits. She is an expert on Wellness, Gen Z, Millennials and Moms.

Her awakening to the idea that business could change the world began after positioning some of the largest food companies in the world two decades ago. Highly sensitive, Eva became very sick and disconnected, and questioned the very nature of her work as a strategic planner. After the crash in 2008, she began practicing yoga, qigong and meditation daily to reconnect with herself, and heal a lifelong chronic illness that nearly killed her in her teens. This time of going inward unveiled our inherent connection to all life and finding ease in just being. Motherhood brought another wave of awakening and inspires her to pay closer attention to all the ways we can take care of one another.

Eva graduated from Parsons School of Design at The New School where she received her BBA in Design + Management with a focus on business and communication design. She has shared presentations of her work and thinking in the Harvard MBA program, Columbia MBA program, and Parsons School of Design. Eva is a full mesa carrier Shaman within the Q’ero lineage, a Reiki Master in the Usui/Tibetan and Psychic lineages, a certified practitioner of the nine levels of Magical Awakening as well as a certified Clairvoyant. She has practiced yoga and meditation since 1997. Eva and her family live in the Hudson Valley in New York. 


BECKY LAU, Brand Strategist

With 15 years of experience developing brands, Becky’s expertise spans the strategy funnel, from product innovation and go-to-market strategy to branding, creative, and comms strategy. She has led brand, product, and advertising projects across multiple sectors, using creativity and analytical thinking to diagnose problems and cultivate opportunities for clients like: Apple, P&G, Blackstone, General Motors, L’Oréal, Tom Ford, CNN, and National Geographic Society. Collaborating with Oneness to support conscious brands and businesses activates her belief that brands are powerful forces for positive change in the world. Outside the office, Becky wrangles a sassy kid and a neurotic dog. She is based in Brooklyn.


LAUREN KIM, Retail Strategist

Lauren is a Korean-American retail executive with over twenty years of experience in Merchandise Planning, Merchandising, Operations and Strategy.  Lauren is deeply respected within the industry for her strong track record for project management, team development, and innovative solutions, while utilizing the latest technology and proven methodologies.  She has developed and implemented successful data-driven business strategies to drive the bottom line and exceed targets.  Lauren has also been responsible for profound omni-channel transformations, where she has increased market share, strengthened customer engagement, and led collaborative partnerships.

Throughout her career, she has worked in the luxury market with designer brands such as Prada, Coach, Gucci, Tory Burch, Barneys New York and MCM Worldwide, working closely with key partners and critical stakeholders to achieve their KPI’s, and grow profitably and thoughtfully. Her high level skills in multiple disciplines and global viewpoint on the business has made her position the glue for many areas in the company.

Lauren help others that share her passion and enthusiasm, while continuing to support and evolve her trade with positive and measurable impact.  She offers a broad range of expertise and insight for early stage start-ups, growth stage and multi-dimensional strategies and new perspectives for well established companies.  Having a keen eye for product and an innate sense for trends, she incorporates her trade and industry knowledge into working strategies for guaranteed success.  Recent works have included partnering with founders and pioneers in Wellness, Health Tech, CPG, Clean Beauty, Home, and Lifestyle sectors.  Some of these projects have evolved in meaningful and unexpected ways including immersive and experiential retail experiences, and exploration of new categories and pathways to sell on Web 3.


RITA MURJANI, Business + Investor Strategist

Rita is a passion driven leader, strategist, and expert generalist. She combines analytical proficiency, creativity, and curiosity to help innovate and build visionary companies to better the future of wellbeing. As an ex-investment banker turned yoga and meditation teacher, she is delighted to now be working where her skills and interests come together. Explore Rita's classes in NYC or online.


HECTOR MEZA, Financial Analysis & Strategy

Hector specializes in financial advisory for tech start-ups and growth companies for the last decade. He previously worked in the hospitality, media and fashion industries in various leadership roles. Hector is currently developing an organization to improve sustainability of agave spirit production and to improve conditions in the communities that produce mezcal in Mexico.


ANGELL DEER, Business + Investor Strategist

Angell is a Ph.D.-turned-serial entrepreneur who went from veterinary medicine to becoming a successful and socially conscious CEO at a young age. He is a multi-faceted leader and decision-maker with proven success shaping and guiding organizational success in the luxury retail, e-commerce, and sustainability industries internationally. He has cultivated a progressive 20+ year career with deep capabilities across leadership, strategic planning, and business development, and he has built two start-ups and raised $45M.

Angell has an outstanding ability to identify and capitalize on opportunities that penetrate new markets, drive profitability, and increase shareholder value. He also has many years of experience in the sustainability and social impact space, including numerous NGOs who he has supported with volunteer work.

Angell is also trained as a shamanic practitioner, healer, sound healer, Shamanic Reiki Master, and Medicine Carrier. He founded The Sanctuary, a healing retreat center in the Catskills (Callicoon, NY) over a decade ago. He also runs a shamanic school and retreats in Peru and across the US. Angell has been practicing and training with shamans from Native American lineages and Peruvian Huachumeros and Ayahuacaeros for numerous years.